About

Rice water, researched like a friend.

Rice Cubes is the home-remedy and general-information site for people who saw a rice-water-ice-cube video and thought, "okay, but does this actually work?" We read the studies, compare the methods against them, and write it down honestly. We don't run lab or hands-on tests.

Home remedy, not medicine

Rice rinse water has a long history in hair and skin care in East Asia; the oldest use we could verify is for hair, at the Heian court in Japan. The tradition is real. The recent TikTok explosion is real. Most of the internet writing on it is either breathless hype or corporate hedging. We aim for the thing in the middle: specific, honest, and occasionally funny.

This is a home-remedy site. We tell you what people use rice water for — age spots, dark spots, dullness, puffiness, the look of enlarged pores, calming the appearance of redness — and what the research does and doesn't support. We don't diagnose, treat, or cure anything. For persistent skin concerns, see a licensed clinician.

How we write

Every article is checked against sources we can quote: peer-reviewed journals, regulators and dermatology associations. They are all in the evidence register, each with a passage copied from it. If the evidence for a claim is thin, we say so. If something is just a TikTok thing, we call it a TikTok thing.

Why "Rice Cubes"

Because rice water frozen into ice cubes — the exact ritual the internet can't stop talking about — is what got us into this, and it deserves a dedicated, serious, fun home online. This is that home.

Who runs this

Rice Cubes is published by Frozen Iguanas LLC, an independent publisher of specialist information sites. We are not owned by, funded by, or affiliated with any skincare brand. Revenue comes from affiliate commissions on marked links and from display advertising. See Affiliate Disclosure.

What's on the site

Design, type and pictures

The typefaces are Fraunces, Literata and IBM Plex Mono, used under the SIL Open Font License and served from this site: Fraunces licence, Literata licence, IBM Plex Mono licence. Historical prints are from the Metropolitan Museum of Art's Open Access collection; other photographs are public-domain, CC0 or Unsplash-licensed. Each picture is credited beneath it.

Contact

Corrections, source suggestions, press: [email protected].